Cost Management

An original post from: Seth Godin
For most products and services, most of the time, people sign up for the Cheapest Reliable Alternative Plan.
If everything appears to be the same, then of course they’re going to pick the cheapest one that’s good enough.
In the face of this understandable strategy, you have a few choices:
You can be [...]

Tagged as: change the game, cheapest, ideasforleaders, more reliable, profitable strategy, scalable, the only one

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