Providing a framework, a forum, and idea contributors to improve organizations in the Internet Era.
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An original post from: Seth Godin
For most products and services, most of the time, people sign up for the Cheapest Reliable Alternative Plan.
If everything appears to be the same, then of course they’re going to pick the cheapest one that’s good enough.
In the face of this understandable strategy, you have a few choices:
You can be [...]
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An original post from: Avinash Kaushik
[On the role of web analytics in today's organizations]
I have to admit that I love the web. Love, love, love.
It’s quite simple really, in our humble history there are few things that have transformed human beings in the way that web has. And to think that it is still [...]
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By: Bryan Eisenberg
Advertising guru, Roy Williams likes to say “Advertising only accelerates the inevitable” today I would add that “Social media only accelerates the inevitable.”
The point is simple, if you have a good business, with strong values, a great product/service, that takes good care of employees and customers, advertising will help amplify your great story and your [...]
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by Jerry Tarasofsky
It may be easy to start a blog. But to make it a valuable, sought after resource is a more difficult challenge. This is especially true when a blog attempts to be a little different – moving from individual to collective participation within a specific subject matter.
The core objective of Ideas for Leaders [...]
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